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The Inside Look on Building A Startup, by Shahar Nechmad
Home » Behavioral targeting

Who Sells Your Personal Information?

December 11, 2009 · by shahar · in Advertising, Internet

Do you know who sells your private information to advertisers out there?? As someone who has been deep into the analytics and advertising business in the last few years, the fact that web sites out there are trading on our…

What’s Going On With Google Behavioral Targeting??

October 30, 2009 · by shahar · in Advertising, Google

I just read Eric post on Techcrunch calling Google behavioral targeting system a bust. For everyone who are not aware of this solution, about six months ago Google started to deploy a new version of Ad Sense which will use…

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